Smart home

Smart home upgrades can help to sell your house

Smart home upgrades can help to sell your house

Grab prospective homebuyer attention with smart home upgrades

Smart home upgrades aren’t always top-of-mind to many sellers in today’s real estate market who are looking to invest in home improvement projects that pay off short-term with the best bang for the buck. A fresh coat of paint. New plants for curb appeal. Modern appliances. But the best home improvements for the money might not be these obvious ones. If you are looking to sell your house, you might want to consider adding smart home products. 

81% of people would be more likely to buy a home if smart technology was already installed.*

As smart home technology has become more mainstream, more buyers are not only used to living with these types of gadgets, they have come to expect it. And new smart home upgrades aren’t just appealing to younger buyers. Interest in home automation gadgets is across generations and income levels and has great potential to make your home more appealing to prospective buyers. Your house can be a smart house without breaking the bank and with little to no installation prowess.

One of the easiest smart home upgrades is to add a smart thermostat like Sensi™ Wi-Fi Thermostats. Easy to install and easily accessible and managed through the intuitive mobile app, they are also compatible with Apple HomeKit, Amazon Alexa and Wink home platforms.

Another easy project is to add smart lighting. This can be as simple as screwing in a new Wi-Fi-enabled bulb. Smart locks and smart smoke alarms can give the buyer the impression of heightened safety and security. All of these products can also help you to monitor a vacant home and give your real estate agent even more selling points.

In a recent study, nearly one-third of 2015 homebuyer respondents plan on adding home automation gadgets to their new homes. But only 1 in 5 of those planning on selling in 2016 intend to add any smart home upgrades.** Don’t miss out on an opportunity to differentiate your home in this competitive real estate market.  

*Coldwell Banker and CNET Smart Home Survey (August 2015)

**2016 Houzz & Home Study


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